American Girl dolls have stood the test of time – several generations can’t wait to open their brand new lookalike dolls on Christmas morning. But today’s girl can own – or at least dream of – an American Girl doll like never before. The company has announced a new American Girl Holiday Collector doll, sparkling with Swarovski crystals, for $ 5,000.
Each American Girl Holiday Collector doll took over 40 hours to be hand decorated with over 5,000 Swarovski crystals and pearls. Only three of the special dolls were made.
American Girl, which is owned by Mattel, has teamed up with Swarovski to create the holiday doll and decorate widows at its flagship stores in New York, Chicago and Los Angeles. Winter display cases will feature 350 strands of Swarovski crystal and 130 pounds of “crystal dust”.
All three locations will unveil their holiday exhibits on Friday, November 8, Mattel said. Guests at the showcase inauguration will get a first glimpse of the displays and have the chance to see the new doll.
This is not the typical “Samantha” or “Molly” doll that millions of girls have grown up with. The average American Girl doll sells for $ 98.00. The $ 5,000 holiday doll looks more like a princess in a delicate white dress and tiara, both dripping with crystals.
“We are very proud to be partnering for the first time with American Girl in such a multidimensional way,” said Michelle Rice, senior vice president of operations for Swarovski Professional North America, in a statement. “From creating bespoke collectible dolls to adding the Swarovski sparkle to their flagship stores and to Christmas trees in thousands of homes across America with an exclusive adornment, our goal with this partnership is to make to sparkle the imagination and with who better to do it than American Girl. “
American Girl New York will host a launch event for the new windows and the new doll, hosted by Ciara. The windows will be on display from November 8 to December 31.